Beetroot colour
Beetroot colour is a natural food ingredient that comes from the beetroot plant. The vibrant red-purple colour of beetroot is extracted to create a dye that is used to add colour to various food products.
To make beetroot colour, the beetroot is typically juiced, and then the juice is concentrated and purified to extract the deep red pigment. This pigment is what gives foods a rich red or pink hue when the colouring is added during production.
Beetroot colour appears on food labels mainly as a natural food colouring. It is commonly used in products like soups, sauces, juices, desserts, and even some processed meats to enhance their visual appeal and make them more attractive to consumers.
